About us

Coffee is simple. And that's exactly what makes it so special.

Good Mood Coffee was born out of a deep love for coffee, the belief that coffee can be fairer — for the farmer and the environment — and the idea that a good cup of coffee is a ritual that helps you ground yourself in your day.

How it started

My love for coffee wasn't a single moment — it's been a process.

It started at a coffee company where I worked. Not everything I heard about coffee there was accurate, but one thing was undeniable: grind size has an enormous impact on what ends up in your cup. That simple, almost technical truth intrigued me. How can something so small make such a big difference?

At the same time, I had Giorgio every morning. A barista around the corner from my home, who was just always there — with a good cup of coffee and a chat. No expectations, no rush. Just that quiet moment that makes a morning good. Giorgio is probably the reason I started seeing coffee as a ritual, not as fuel.

After that company, I went looking for suppliers — for myself and for clients I had come to know. And in those conversations, a whole world opened up to me: about origins, about the roasting process, about how ten seconds can completely change the result in your cup.

The definitive turning point was spring 2024. I took a roasting course and roasted my own coffee with my own hands for the first time. At that moment I knew: this is it.

Eight years ago I had the idea for a coffee brand for the first time. Now that it exists, it genuinely makes me happy: years of passion and curiosity coming together into something real. And I get to do it thanks to the people who believe in me, as they always have.

Why "Good Mood"?

The name lives in that ritual. Taking a moment to make a cup of coffee is a quiet moment — a moment to connect with yourself, or with someone around you, to share the story of the day, to be mindfully engaged with something very simple. The goal is that you continue your day a little happier afterwards. And that's easier when the coffee itself is simply good.

Sustainability as a foundation

My coffee is roasted by Special Roast in Amersfoort, with whom I have consciously chosen to work. They maintain the relationships with the coffee farmers and plantations, and a portion of their revenue goes back to those plantations — to keep coffee cultivation there viable in the long term. When you speak with those people, you can tell it comes from the heart. I consider that a noble pursuit, and it fits with what Good Mood Coffee wants to stand for.

That's also why I deliberately don't pursue an organic certification. Not because impact matters less — but precisely because I believe the real question isn't "does it say organic?", but "what's actually happening on the plantation?" The Brazilian beans in my coffees are grown using 0.4 litres of water per kilo, compared to the industry norm of around 4 litres. On these same plantations, they actively invest in training young people so that, through coffee cultivation, they can build a stable livelihood. And there's an active commitment to CO₂ neutrality through planting new coffee plants and CO₂-neutral roasting. A certification costs money and paperwork. What happens here costs conviction and effort. And I find that more valuable.

The fact that I specifically chose Special Roast in Amersfoort is no coincidence: I live here myself. Short transport between me and the roaster means less CO₂ emissions, and it means we can reach each other quickly when something is needed. Small thing, but it is something I pay attention to.

Coffee as a ritual

In a world that keeps moving faster and harder, a good cup of coffee is a moment to pause. Whether you're carefully tamping your espresso, patiently waiting for your filter coffee to drip through, or taking the first sip while the morning is still quiet — that moment is yours.

I take care of the coffee. The rest is up to you. And if you're not sure which coffee suits you? Feel free to send me a message via the contact page — I'm happy to help.

The heart of our range: Brazil & Sri Lanka

The foundation of Good Mood Coffee comes from two countries I didn't choose by accident.

Brazil is the backbone of our range. It's the country that keeps the world of coffee turning — and not without reason. Brazilian beans bring that warm, nutty sweetness that makes a cup of coffee accessible without being superficial. You taste caramel, hazelnut, milk chocolate. A solid base that makes the difference in both filter and espresso.

Sri Lanka adds the depth. The beans from this island — with its rich soil and varying climate zones — give our espresso blend the spiced, slightly earthy undertone that completes a blend. That subtle complexity ensures every sip has a little more to offer than you'd expect.

Together, Brazil and Sri Lanka form the foundation of what Good Mood Coffee is: accessible but never boring, honest but never simple. Every month I add a rotating origin to that via the Monthly Special — for those curious about what else is left to discover in the world of coffee.

By the way: we deliberately sell our espresso beans as whole beans only, not pre-ground. Espresso grind is quite temperamental and loses quality quickly. Filter coffee is much more stable in that regard — which is why we do offer that ground.

Why does this cost more than supermarket coffee?

Honest answer: the quality is higher and the taste is different — fresher, finer, and above all more recent. It's simply a different coffee from what you find in the supermarket, and I think you can taste that too.

The tower in our logo

That's the Onze Lieve Vrouwetoren in Amersfoort — and coincidentally also the cadastral centre of the Netherlands. Hence the line you see elsewhere on the site: coffee from the heart. That is literally the heart of the Netherlands, but it also refers to how I want to do this: do coffee well, be positive, and take responsibility for the entire chain.

Good Mood Coffee — from Amersfoort, for those who love coffee the way it was meant to be.